From a K-Pop stage to a world summitâRM inspired global leaders with the power of creativity and culture.
A Leader Beyond Music đ¤

When Kim Nam-joon (RM)âleader of BTSâstepped onto the stage at the APEC CEO Summit 2025 in Gyeongju, South Korea, the atmosphere shifted.
This was no concert but a forum of world leaders, where RMâs words echoed with warmth and sincerity.
âWe didnât succeed because we were unique,â RM said.
âWe succeeded because we learned to respect diversity and learn from one another.â
He reminded the audience that success is built on understanding and embracing diversity, not just standing out.
Culture as a Catalyst for Change đĄ
RM drew a connection between art and economics, showing that culture is not just entertainmentâit drives innovation and empathy.
He compared K-pop to bibimbapâevery ingredient keeps its flavor, but together they form something new and meaningful.
Just as each note in a song contributes to the melody, every culture adds its rhythm to the worldâs harmony.
đ Learn more about APECâs creative economy vision: https://www.apec.org
đ Related: BTSâs global cultural influence
A Call to Support Creativity đ
RM urged leaders to invest in creative industries and protect artistsâ freedom:
âPlease give strong support to creators.
When they are free to create, they can build bridges that transcend borders.â
He emphasized that creativity is a strategic resource, not a luxuryâit keeps humanity connected in a world run by technology and trade.
Global Impact and Reaction đ
The reaction was immediate and widespread.
Reuters, The Korea Times, and other global outlets praised RMâs vision, calling him a âcultural diplomatâ and âa voice for a borderless generation.â
Fans and non-fans alike saw in RM a new kind of leadershipâone that blends art, empathy, and intelligence.
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See also â How K-Pop Shapes Modern Diplomacy
A Message That Transcends Borders đŹ
RMâs presence at APEC 2025 symbolized a shift in global leadershipâfrom influence to inspiration.
Through his music and message, he reminded the world that art unites nations and heals hearts.
âWhen creators are free to create,
the world finds more ways to understand itself.â â RM
His speech wasnât just a moment; it was a milestone for cultural diplomacyâproving that music isnât just sound but a universal language of connection.
đ Official APEC CEO Summit 2025 â Agenda & Keynote Speakers
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